If you've been doing business online for any length of time, you know how difficult it is create an online income.
The truth is, it's almost impossible to generate an online income if one particular item is missing from your marketing program. This component is so critical that an estimated 97% of all internet marketers never make a dime because their program is lacking this component.
This critical element is the life-blood of any internet marketing business. It is literally the difference between no income at all and thousands of dollars every month.
If you have already made this component an integral part of your marketing campaign, you know how valuable it is to your business. And, you're probably making more money every month than most people make in an entire year.
What is this vital element and what makes it so necessary?
This component is relationship building.
You may be asking yourself what relationship building has to do with your online business. It has everything to do with your online business. Without relationships, you have no online business.
Think about who you make purchases from . . . somebody you are comfortable doing business with, right? Somebody you know will take care of you if there is a problem. Somebody you have trust and confidence in.
Do you ever purchase from somebody you don't trust? No, why risk losing your money? Doesn't make good business sense, does it?
Trust and confidence are even more critical on the internet. You can't sit down and visit face to face with your potential customers, they can't get to know you. The internet is very impersonal, all business is transacted through a website and email.
How do you project trust and confidence to your prospects over the impersonal internet?
Send your prospects lots of free, valuable information and material before you ever ask them to purchase anything. You want them to know you have their best interest at heart. You're not merely interested in taking their money. When you then offer them a product for sale, they'll understand they are purchasing real value.
A newsletter is an excellent tool for creating trust and confidence in your prospects. The newsletter can be a short 10-message newsletter, or it can be a regular weekly or monthly newsletter. Whatever method you choose, you can set everything up in an autoresponder so the newsletter goes out on autopilot.
If you possess the talent and the time to write your own newsletter, you can do that. An alternative is to find talented people to produce your newsletter. You can find very inexpensive newsletter sources by doing a search for newsletters.
Once you generate trust and confidence in your potential customers, you'll find them following you wherever you go.
The truth is, it's almost impossible to generate an online income if one particular item is missing from your marketing program. This component is so critical that an estimated 97% of all internet marketers never make a dime because their program is lacking this component.
This critical element is the life-blood of any internet marketing business. It is literally the difference between no income at all and thousands of dollars every month.
If you have already made this component an integral part of your marketing campaign, you know how valuable it is to your business. And, you're probably making more money every month than most people make in an entire year.
What is this vital element and what makes it so necessary?
This component is relationship building.
You may be asking yourself what relationship building has to do with your online business. It has everything to do with your online business. Without relationships, you have no online business.
Think about who you make purchases from . . . somebody you are comfortable doing business with, right? Somebody you know will take care of you if there is a problem. Somebody you have trust and confidence in.
Do you ever purchase from somebody you don't trust? No, why risk losing your money? Doesn't make good business sense, does it?
Trust and confidence are even more critical on the internet. You can't sit down and visit face to face with your potential customers, they can't get to know you. The internet is very impersonal, all business is transacted through a website and email.
How do you project trust and confidence to your prospects over the impersonal internet?
Send your prospects lots of free, valuable information and material before you ever ask them to purchase anything. You want them to know you have their best interest at heart. You're not merely interested in taking their money. When you then offer them a product for sale, they'll understand they are purchasing real value.
A newsletter is an excellent tool for creating trust and confidence in your prospects. The newsletter can be a short 10-message newsletter, or it can be a regular weekly or monthly newsletter. Whatever method you choose, you can set everything up in an autoresponder so the newsletter goes out on autopilot.
If you possess the talent and the time to write your own newsletter, you can do that. An alternative is to find talented people to produce your newsletter. You can find very inexpensive newsletter sources by doing a search for newsletters.
Once you generate trust and confidence in your potential customers, you'll find them following you wherever you go.
About the Author:
Logan Granville is a successful online business coach and author. He has helped countless online marketers create very successful careers. To learn more about creating trust and confidence in your prospects and building a successful internet business, visit The 7 Figure Marketing School.
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